Digital Marketing or Digital Analytics
Description
Led digital marketing campaigns across SEO, PPC, email, and social media, driving a 30% increase in web traffic and a 20% boost in conversions. Utilized tools like Google Analytics and SEMrush to optimize performance, track KPIs, and improve ROI. Managed A/B testing, optimized PPC campaigns, and enhanced SEO strategies, achieving a 25% increase in CTR and a 40% boost in organic traffic. Delivered actionable insights to senior leadership through detailed reports and dashboards, supporting data-driven decision-making and continuous campaign improvement.
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